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Taiwanese hot soup chain bubbles over

By Samuel Cheng

Published 12:26 PDT, Fri April 14, 2023

Last Updated: 10:42 PDT, Thu April 27, 2023

Boiling Point, a Taiwanese-inspired hot soup restaurant with over 19 years of history has decided to come together to share their story.

Having been in the Richmond community for almost 13 years, Boiling Point takes pride in employee happiness and customer satisfaction. It strives to uphold its social responsibilities as a corporate as well as creating a supportive environment in the process.

The founder, Rick Chou, immigrated to United States and worked various jobs before establishing his very own hot soup empire. Being an immigrant far from home, Chou often missed the mouth-watering aroma of beef bone broth he grew up enjoying. 

In 2004, after gathering enough savings, Chou opened up his first hot soup location in Hacienda Heights, California with the help of a co-founder. It was the first Taiwanese-style hot soup at the time and it featured three different flavors of soup base. Four additional flavors were added to the menu in 2005.

“The goal of Boiling Point was to bring the tastes of home to his customers and provide high-quality, fresh ingredients in every bite,” says Calvin Chang, CEO of Boiling Point.

By the year of 2008, Boiling Point had expanded outside of California and the country. Having acquired the soup holder patent in 2013 and the opening of the first concept store in 2015, the expansion of the business continued. As of today, the hot soup franchise has over 1000 employees worldwide with over 23 branches in the United States, Canada and Japan.

The name “Boiling Point” is derived from the ideology of constantly improving as a whole, just like how there is no limit to when the water boils.

Due to the outbreak of COVID-19 in 2020, the chain suffered a steep decline in business due to the COVID-19 protocols that prevented customers from dining in at the restaurants. Not to mention the labor and employee shortages that many businesses have faced. In addition to having to rely on take-outs and partnering up with online delivery platforms, Boiling Point came up with an innovative online store called the BP Market.

BP Market features fresh and personalized food deliveries that customer can enjoy in their own home. Jin Tea Shop is also affiliated with Boiling Point, specializing in various selections of organic drinks and Taiwanese organic tea leaves.

“Despite our continuous effort to provide delicious food with dedication and care, we are paying more attention to develop a strategy that benefits both environment and customers,” says Chang. “We opened the BP concept store and Jin Tea Shop using more environmental-friendly ingredients.”

Continuous effort of delivering savory food and drinks with dedication and care has always been the top priority for the hot soup giant. Boiling Point values honesty, integrity, respect, and care and that’s what separates the business from the other restaurant chains.

“Never compromising quality over cost, we insist on using only the best ingredients and monitor each process to provide the highest quality and authentic food,” says Chang.

Challenges are not uncommon for a business that has opened its doors to customers for nearly two decades. Increasing number of restaurants means more competition and high degree of globalization leads to instability in the market. Nonetheless, Boiling Point works tirelessly to provide its customers with quality products and services.

“Our goal is to offer delicious food and create a relaxing environment for both new and returning customers to enjoy our soul warming hot soup,” says Chang. “Together, we are spreading the warmth one hot soup at a time.”

Having been in the Richmond community for almost 13 years, Boiling Point takes pride in employee happiness and customer satisfaction. It strives to uphold its corporate social responsibilities as well as creating a supportive environment in the process.

“Our goal is to not only create a win-win-win solution for customers, shareholders, and staff, but to also take corporate social responsibility,” says Chang.

The customers are the foundation and building blocks of the Boiling Point organization. Providing the customers with exceptional service and highest quality of products are how Boiling Point was able to achieve the pinnacle of success. 

Boiling Point expresses the deepest gratitude to their valued customers’ loyal support, which has been instrumental in their continued growth and success as a global restaurant chain.

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