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Province bolsters support for live music events

By Richmond Sentinel

Published 5:11 PDT, Fri May 20, 2022

The province is supporting the recovery of B.C.'s live music sector with a $2.5-million boost to the Amplify BC program.

"As we emerge from the pandemic, our government recognizes that it is essential to strengthen B.C.'s music industry and to expand opportunities for people who work in this sector," said Melanie Mark, Minister of Tourism, Arts, Culture, and Sport. "Our government is committed to supporting British Columbians wanting to pursue a flourishing and sustainable career in music, because when artists succeed, we all shine."

As part of an ongoing commitment to economic recovery for British Columbia's creative sector, the province is providing the additional $2.5 million through Amplify BC to support music companies and live operations. Amplify BC is British Columbia's music fund delivered through Creative BC, the province's lead agency for creative-sector funding and development.

This $2.5-million supplement to the $22.5 million already being delivered over three years demonstrates government's recognition of the impact of the COVID-19 pandemic on live music performances and the music industry, and the sacrifices that were made to keep us safe.

"I'm excited that our government is delivering these programs," said Bob D'Eith, Parliamentary Secretary for Arts and Film. "Government recognizes the many ways that people in B.C.'s creative sector contribute to the health, prosperity, and resilience of our province, and we are committed to supporting their success."

In 2021-22, Amplify BC provided $8.3 million to support:

• 216 festivals, venues and presenters through the Live Music program

• 95 music companies through the Music Company Development program

• 121 emerging and established musicians in advancing their careers through the Career Development and Record in BC programs

• 22 industry development projects through the Music Industry Initiatives program

From May 16 to 20, B.C. has been celebrating Creative Industries Week, an industry-led awareness week featuring organized events that showcase B.C.'s creators through online and social media activities.

To learn more about Amplify BC programs and past recipients, visit: https://www.creativebc.com/programs/amplify-bc

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