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Canada's first regenerative organic certified coffee sets the highest standard in the world for soil health, ecosyste preservation, and fairness for farmers and workers.
Photo courtesy Salt Spring Coffee
Canada’s first Regenerative Organic Certified coffee begins roasting at Salt Spring Coffee
Published 4:12 PST, Tue February 20, 2024
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Salt Spring Coffee, a leading name in the world of premium, ethically sourced coffee, is proud to announce the launch of Canada's first-ever Regenerative Organic Certified® (ROC) coffee—Village Trade, set to hit store shelves this spring, and available now at saltspringcoffee.com.
As a company committed to fostering sustainable and responsible coffee culture, Salt Spring Coffee is taking a groundbreaking step towards regenerative agriculture with the introduction of ROC coffee. The Regenerative Organic Certification is a holistic and comprehensive standard that encompasses environmental, social, and economic criteria, ensuring that every aspect of the coffee production process adheres to the highest standards of sustainability, from crop to cup.
“We're thrilled to bring forth our first Regenerative Organic Certified coffee, marking a significant milestone in our ongoing commitment to environmental stewardship and ethical sourcing. This launch represents not just a product upgrade, but a dedication to regenerative farming practices that prioritize soil health, biodiversity, and the well-being of the communities involved in the coffee supply chain” said Mickey McLeod, co-founder and owner at Salt Spring Coffee.
Regenerative agriculture focuses on restoring and revitalizing ecosystems, going beyond basic organic principles to actively improve the environment. By choosing ROC coffee, consumers support a regenerative approach that improves carbon capture and aims to leave the land healthier and more resilient than before.
Salt Spring Coffee's ROC coffee is sourced from carefully selected farms that prioritize regenerative practices, such as cover cropping, carbon capture, and minimal soil disturbance. The result is a coffee that not only meets the high-quality standards customers have come to expect from Salt Spring Coffee but also reflects the company's dedication to fostering positive change in the coffee industry.
Founded on Salt Spring Island in 1996, Salt Spring Coffee is a Canadian company that has been a trailblazer in the world of ethically sourced, premium coffee. With a focus on sustainability, social responsibility, and quality, Salt Spring Coffee has become a trusted choice for coffee enthusiasts who seek a flavourful cup with a positive impact.
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